Online Display Advertising

The objective of raising brand awareness is difficult to codify in ROI terms, however raising brand awareness will boost consumer confidence and trust which is key to the success of any brand wishing to compete online. Online display, also referred to as banner advertising allows our customers to boost their brand visibility and this in turn boosts activity online.

Studies have shown that running online display campaigns in conjunction with other online marketing activity increases traffic through other channels such as pay per click, traffic through organic search and via bookmarks or direct entry.

Through careful planning, Ambergreen can ensure your ads appear in the most relevant sites increasing the odds of direct conversions as well as brand exposure. Tracking allows Ambergreen to monitor creative placements, formats and creative variations in order to optimise campaigns. Ambergreen can also assist in the creation of rich media ads allowing for greater engagement with your audience through the use of video ads, interactive banners and data capture exercises.